Ignite Is First-Rate on the Third Screen
After TV and the Web, mobile has become the “third screen” and it’s emerging as a first-rate direct response vehicle. Combining voice, text, and Internet access with convenience and portability, the mobile platform offers exciting opportunities for marketers.
Ignite leverages click-to-call capability to make it easy to complete transactions without having to rely on a cumbersome cell phone keyboard to enter delivery and payment information. Simply by highlighting a toll-free number in an SMS message or mobile landing page, consumers can be automatically taken to our intuitive speech platform to complete their transaction.
Though mobile marketing is still a relatively recent innovation, Ignite has proven experience running mobile campaigns for clients, involving mobile banners, idle screen ads, and SMS.
Other Mobile Response Solution benefits include:
- Mobile transactions supported by Ignite’s unified order process and reporting capabilities
- If no mobile site, mobile responses to your advertising can go directly to our voice platform for order completion
- Our mobile marketing partners can assist in mobile website, landing page, and ad development
- Velocity real-time reporting and analytics